Mar 28, 2024  
Undergraduate Catalog 2018-2019 
    
Undergraduate Catalog 2018-2019 [ARCHIVED CATALOG]

Public Relations Minor


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The Public Relations minor benefits students in a variety of academic disciplines, including business, criminal justice, public health, sociology, religion, education and political science. Typical job areas include: media relations, event planning, corporate communications, crisis management, publicity and promotion, public affairs and government relations. The 21-credits minor is grounded in the basic theories of persuasive communication and use of digital media tools. This ground enables students to create persuasive messages with a strong emphasis on ethical decision-making. The 300-level elective(s) will be chosen with an MCOM advisor.


Minor requirements:


MCOM 101 Understanding to Mass Communication OR
MCOM 201 Understanding Visual Communication


MCOM 205 Introduction to Public Relations


MCOM 335 Media Writing OR
MCOM 305 Public Relations Writing


MCOM 310 Mass Media Theory and Research
MCOM 405 Public Relations Planning and Management
300-level elective
300 level elective or MCOM internship


300-level elective(s) chosen through consult with an MCOM advisor

Total: 21 credits

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