Jan 15, 2025  
Undergraduate Catalog 2018-2019 
    
Catalog Navigation
  Catalog Home
  General Information
  Accreditation Information
  Admissions Guidelines
  Academic Policies
  Academic Standing Policies
  Shenandoah University Honor Code
  Tuition and Fees
  Financial Aid Guidelines
  Military Benefits
  Retention of Student Records
  Student Life Policies
  Non-Academic Policies
  College of Arts & Sciences
  School of Education & Human Development
  Harry F. Byrd, Jr. School of Business
  Shenandoah Conservatory
  Eleanor Wade Custer School of Nursing
  Programs of Study
  Center for International Programs
  Professional Development and Community Programs
  Course Descriptions
  Board of Trustees
  Administration
  Faculty List
  Academic Calendars
  SU Office Phone Numbers
  SU logo
  My Portfolio
HELP
Undergraduate Catalog 2018-2019 [ARCHIVED CATALOG]

Facebook this Page (opens a new window)
Tweet this Page (opens a new window)
Add to Portfolio (opens a new window)

MCOM 321 Advertising and the Media



This course examines the social, cultural and economic roles of advertising in capitalistic society with a focus on how commercial messages and images help construct social perceptions and consumptive behavior. Credit(s): 3


Facebook this Page (opens a new window)
Tweet this Page (opens a new window)
Add to Portfolio (opens a new window)